If you want to establish your brand then you need to pick catchy business name. You need to invest good time to search a business name that sounds relevant to your niche. It takes work and time to build up brand recognition. When I need suggestion regarding my business name then I took help from Michael Rader, my friend – he suggested me that I need to pick that is relevant to my niche as it helps to associate with clients.
It is very essential to pick the right business name at first because changing names may cause you increased paperwork and expense – changing your bank accounts, credit cards, marketing materials, incorporation documents, DBA registration, etc. So why not get it right the first time? Here are some suggestions for choosing a business name that will serve you well for years to come.
Sometimes, new entrepreneurs are in such a rush to start at their businesses that they jump right in to working with customers without giving much thought to their business name. "I'll do business under my own name for some time, until I find something I like." While it seems simple at the time, you may need to re-think the plan to alter business names down the road.
You will find that, as your professional recognition and customer base grow, people have begun to identify you with the name of your company. A name alter in mid-stream can be expensive and confusing.